The Government will have to think seriously about revisiting its appalling legislation on digital television before too long. It was obvious at the time the legislation imposed unnecessary restrictions on digital television technology and now that digital has arrived it is apparent that consumers are voting with their wallets.
The Government’s mistakes were to impose high definition television on the three commercial and two public networks; to prevent any significant multi-channelling which the technology is ideally suited to and to restrict the way datacasting can be used, even though the technology would allow huge datacasting innovation.
The requirement for high-definition, rather than standard-definition, digital was at the behest of the three commercial networks. With high-definition, only one program can be transmitted at the time, with some minor enhancements. It means the commercial networks could concentrate their production costs and their advertising revenue. The Government obviously did not want to offend the commercial networks. If standard definition had been chosen, the five networks could each have delivered four or five different programs at the same time – increasing choice and diversity.
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